Google’s Matt Cutts revealed at the SMX Advance conference in Seattle that the next update has been approved and will be released some time soon.
The latest Panda update is reported to trace websites that republish content to get higher page ranks and superior positioning in search rankings and punish them. It is hoped that the update will also fix the false positives (sites that were wrongly penalised by the 1st Panda update).
Cutts did confirm that the updated algorithm will be on the look out for pages that may use “hidden text”. If any of these pages are spotted, they could be penalised on search rankings.
It will be a nervy few weeks for website owners and SEOers at our SEO Scotland office as the Panda update rolls out, waiting to see what effect the new algorithm update on their sites.
0 comments: